Brave launched the Basic Attention Token (BAT) in May 2017 with the aim of realizing the vision executing on the mission of the Basic Attention Token white paper.
In the years that followed, the team has delivered a private advertising and creator reward platform with BAT utility to the 24.1M monthly active users and over 7.8M daily active users in Brave. Within the ecosystem, BAT utility has grown with the support of over 12M wallets, 4.3M monthly transacting BAT users, 1M verified publishers.
Brave Ads growth within the ecosystem has skyrocketed following the April 2019 introduction to the Brave Release Channel. Brave Ads campaigns are now supported in nearly 200 countries with over 2 billion ad confirmation events to date. There have been 2677 campaigns from over 465 advertisers, from brands such as Verizon, The Home Depot, The New York Times, Progressive Insurance, Newegg, Chipotle, Chess.com, Privacy.com, PayPal/Honey, Ledger, Amazon, Harry’s Razors, CBS, KIND snacks, Logitech, Lenovo, Grubhub, Belkin, Quickbooks, and Evernote. The average CTR (click-through rate) for a Brave Ads campaign is 9%, well above the industry average of just 2%, with many brands observing even higher engagement.
BAT utility has also grown beyond the Brave platform, into secondary utility channels and use cases.
Brave Rewards: Private Hybrid Utility
- The primary method for users to earn and utilize BAT is by viewing opt-in Brave Ads and earning virtual BAT (vBAT) through Brave Rewards. Brave Rewards provides a hybrid model; if users elect to verify their Rewards wallet through Brave’s custodial partner, they are able to reify vBAT as BAT for custodial and on-chain transactions.
Decentralized On-Chain Utility
- With BAT being an ERC-20 token, an array of on-chain utility cases have evolved over time, and with the growth of Brave and BAT.
Brave Rewards Utility: Hybrid Model
Within Brave Rewards, there are three primary channels for BAT utility, two in release and one in active development:
Brave Creators & Causes
Publishers, content creators, and causes verify their channel through https://creators.brave.com and onboard with Uphold or Gemini to accept BAT from Brave users that choose to pay it forward to support the creators of the content they enjoy.
How much BAT has been contributed to support publishers and creators? Brave users have rewarded their favorite publishers and creators by contributing 26 million BAT to them. Brave users can support websites, or creators on YouTube, Twitch, Twitter, GitHub and more, by activating Brave Rewards and its integrated Brave wallet on both desktop and mobile. This feature allows users to send BAT as tips for great content, either directly as they browse or by defaulting to recurring monthly Auto-Contribute payments. Brave users earn BAT by opting in to view privacy-preserving Brave Ads (70% of ad revenue share).
Through the TAP Network partnership, Brave Rewards users with verified Uphold wallets can redeem BAT they earn through Brave Rewards on gift cards, sweeps entries and to support causes from within the Rewards Marketplace.
The upcoming BAT SKU offering will bring additional BAT utility through the Pay with BAT feature. Brave Rewards users with anonymous and verified user wallets will be able to utilize their earned BAT toward content, offers and other goods and services.
BAT Utility On-Chain
Brave’s integrated Crypto Wallet feature provides the ability for users to transact directly with the Ethereum blockchain, including on-chain BAT utility. Given the popularity of Brave and BAT, six distinct channels have emerged and evolved over time for utilizing BAT outside of Brave Rewards:
- DeFi (Decentralized Finance)
- CeFi (Centralized Finance)
Decentralized Finance (DeFi) has boomed in the second half of 2020, and BAT has been one of the early movers in the space. BAT is currently supported in major DeFi defi protocols, including Oasis, Compound, Aave and Coinlist. Brave Crypto Wallet users can take advantage of these new and experimental offerings with BAT through the browser.
Typically, Crypto Wallets users will either begin their DeFi journey through DeFi Management Apps like Zapper or InstaDapp, or will work directly with decentralized exchanges or defi lending and borrowing protocols.
The following are just a few of the many emerging offerings in DeFi that Crypto Wallets users can utilize their BAT with:
- Token swaps
- Liquidity pools
Centralized Finance (CeFi) offerings have emerged in the wake of the DeFi wave to provide an array of offerings through centralized crypto exchanges and custodial services. These services differ from DeFi in that CeFi providers hold the user’s tokens in their custody, and typically require a KYC process in order to transact or withdraw from their services.
A few CeFi offerings for Crypto Wallets users to utilize their BAT with:
CeFi platforms provide custodial wallet services for users to store, send and utilize their BAT for exchange and other custodial offerings. Custodial wallets differ from self-custodial wallets in that the CeFi platform actually holds the tokens.
BlockFi, Nexo, Binance, Crypto.com, Gemini and other CeFi providers provide lending and borrowing services for users to lend their crypto assets for an annual return. These options tend to yield moderate returns compared to DeFi, but do not require the level of knowledge and expertise in order to utilize.
CeFi providers offer the ability to purchase BAT or trade BAT for other crypto assets. Uphold provides this service for verified Brave Rewards user wallets, and BAT is listed among the most popular exchanges, with over 251 trading pairs.
Blockchain gaming is an emerging market with a potential addressable audience of 2.4 billion users. Blockchain gaming is unique in that it not only involves traditional gameplay that users can now own a piece of, but also leverages emerging NFT and DeFi technologies to create additional reward potential and benefits for players.
The following forms of BAT gaming utility are either currently available, or are being planned for early 2021:
Brave has formed partnerships with Splinterlands and Gala Games, both of which have existing liquidity pools with their native tokens established on Uniswap. The potential for pairing BAT with native gaming utility tokens in liquidity pools is a natural evolution in the long-term strategy of growing Brave and BAT within the blockchain gaming community.
Gaming partners can create tournaments and other events that require BAT for admission or participation. In addition, gaming partners can also create campaigns where they detect if a gamer in their ecosystem has BAT in their wallet, and if they do, they become eligible to receive a limited edition NFT.
Gaming partners create and expose BAT as an accepted token in their gaming ecosystems, and provide options for users to swap BAT for native gameplay tokens as desired. BAT is currently supported within Splinterlands and Gala Games.
Gaming partners for in-game NFT auctions that require BAT for purchase, and for collaborative physical NFTs that include a collectible along with a digital NFT for use in gameplay.
Brave Swag Store
The Brave Swag Store offers the option for Crypto Wallets users to pay with ETH or BAT through the Origin dShop ecommerce platform integration. Not only can users pay for Brave Swag, the store recently featured collaborative physical NFT collectibles for sale with Gala Games.
Crypto CC/Debit Cards
BAT is supported for utility with the following crypto credit/debit card providers, providing Crypto Wallets users with the option to send their BAT to be utilized for payments wherever Visa and MasterCard are supported.
As a follow-on to our successful Brave Ad Grants program that allows Brave Rewards users to support verified Causes, The Giving Block added BAT as a crypto asset type for philanthropic donations on-chain to over +100 causes through their Giving Block widget.
Last week, we released a post announcing the Brave/BAT Ads and THEMIS Request For Comments and Code (RFC&C) Event, providing the community with the opportunity to participate in the design and development of the next generation of Brave Ads and Rewards. We plan to release additional posts in the weeks ahead with an updated BAT roadmap and additional plans for BAT utility initiatives for 2021.
To withdraw BAT from Brave wallet, go to Rewards Settings. Click on Withdraw Funds and you will be directed to your Uphold or Gemini account. You can use this account to transfer, withdraw, or exchange BAT other cryptocurrencies.Can I earn money from Brave browser? ›
Currently, you can earn Brave Rewards by enabling Brave Ads. Soon, you'll also be able to earn by using Brave Swap Rewards in the Brave Wallet (where Brave Rewards users will earn a 20% $BAT rebate on Brave Swap transaction fees).How much BAT does Brave browser make? ›
In a 2019 Reddit thread, users reported earning between 20-30 BAT a month; with BAT's price around $0.30, users claimed average earnings of around $6-7 BAT per month.Is Brave a good browser? ›
Yes, Brave is a fast, feature-rich and secure browser for personal and professional use. It's good for internet users who want a more private browser than Brave's big-name competitors, but it's also good for those who need a cryptocurrency wallet built directly into the browser.Is Brave browser is Chinese? ›
Brave Software, Inc. Brave Software's headquarters are in San Francisco, California. As of December 2021, Brave has more than 50 million monthly active users, 15.5 million daily active users and a network of more than 1.3 million content creators.How much is BAT worth? ›
|24 Hour High||24 Hour Low||Market Capitalization|
|0.40 USD||0.37 USD||590,531,967.75 USD|
On the desktop, Brave loads pages twice as fast as Chrome and Firefox, the №1 and №3 browsers in the world as ranked by analytics vendor Net Applications. On a smartphone, Brave loads pages up to eight times faster than Chrome (Android) or Safari (iOS). Brave browser loads websites 8 times faster than chrome in mobile.Can I withdraw BAT from Brave? ›
If you're using the Brave browser on your desktop or laptop, you will receive a certain amount of BAT in your wallet every month. You can immediately withdraw this as soon as you create an account with the Uphold wallet.Is Brave a crypto miner? ›
Brave: Integrates a built-in, browser-native crypto wallet and rewards users with BAT for choosing to view privacy-preserving, first-party ads.
To withdraw, You need to login to uphold.com and it will show your earned BATs under “brave browser”. Once you open it, there will be options to withdraw/add funds and from there you can withdraw or send them to your preferred Crypto including BTC and ETH. in my case on day 5 I claimed my bat on android.Does Brave browser stop youtube ads? ›
Brave comes with simple, built-in ad blocking, thanks to its Shields feature (viewable right in the address bar). Brave also blocks third-party trackers, again without reliance on risky extensions. And Brave's open source lists allow you to easily customize what's blocked and what's not.Is Brave better than DuckDuckGo? ›
If you want a simple mobile browser with no distractions, DuckDuckGo is a good option. But, if you want more control and customization of the user interface and UX, Brave gets the edge.Is Firefox better than Brave? ›
Overall, Brave is a fast and secure browser that will have particular appeal to cryptocurrency users. But for the vast majority of internet citizens, Firefox remains a better and simpler solution. This page is updated semi-quarterly to reflect latest versioning and may not always reflect latest updates.Why you should not use Brave? ›
Brave is just Chromium front end and they wan't to create the own ad system which isn't private. BAT can expose user's IP addresses. Also they haven't removed Google tracking competely.Is Brave a spyware? ›
There is a a lot of misinformation being spread about Brave. Many people claim that it is spyware or harmful to your privacy. This is not true and I will debunk every claim I have found.Is Brave legal? ›
Brave created a Web browser that allows users to replace online ads with advertising from Brave's own network. Most newspaper publishers tolerate a few Internet shenanigans.Does Brave send data to Google? ›
On desktop, we proxy Safe Browsing through Brave's servers to reduce the amount of information sent to Google (for example, we remove your IP address) to protect against Google profiling or tracking you when using Safe Browsing. On iOS, Apple proxies Google Safe Browsing through their own servers.Is BAT crypto a good investment? ›
BAT can also be a fairly good short-term investment, especially now that its price is going up. As always, we have to remind you that it is near impossible to make a 100% accurate long-term price prediction, especially for assets as volatile as cryptocurrencies.Will BAT crypto go up? ›
For it to do so, the price would have to rise by around 24,000%. As it is, the most optimistic BAT coin price prediction says it will reach $10 by 2025, which would represent an increase of 2,300%. If you want to buy BAT coin, you can do so via many crypto exchanges, including Currency.com.
BAT is an Ethereum token that powers Brave Software's blockchain-based digital advertising platform. Internet users who browse the web using Brave's free web browser (available at Brave.com) can choose to replace the ads they see with ads on Brave's ad network.Can you be tracked on Brave browser? ›
Brave Search doesn't track you, your searches, or your clicks.Is Brave by Firefox? ›
The Brave Browser is built on the open-source Chromium web core and our own client code is released under the Mozilla Public License 2.0.Is Brave a VPN? ›
Brave VPN offers the benefits of both VPN and a firewall to protect everything you do online. It blocks unwanted surveillance with protection at the network level, on your entire device, on every app you use.How much RAM does Brave use? ›
brave is good for high end desktop pc's as it uses upto 500 mb ram with 3 tabs open .Which is better Vivaldi or Brave? ›
In these synthetic benchmarks, Brave turned out to be a tad bit faster overall, and Vivaldi managed to score better for the Speedometer 2.0 test. So, both browsers should be good enough for a snappy web experience.Can you cash out BAT? ›
While using Brave, each ad that customers agree to watch nets them a small amount of Basic Attention Token (BAT), Brave's own cryptocurrency. You can recirculate that BAT to content providers you enjoy or, being the greedy crypto user you no doubt are, you can trade it for cash or other assets.Can I earn BAT on iPhone? ›
Or to be more specific we are not allowed to earn BAT. You do have the option to stay enrolled in Brave rewards on your iPhone but all money BAT earned from doing so well go to creators and Brave.How much does Brave browser cost? ›
No, Brave will always be free to use — you don't need to pay to block ads and tracking. We encourage you to support your favorite publishers with Brave Rewards, or get compensated for paying attention to Brave Ads, but these features are both completely voluntary. You can use one, the other, both, or neither.Is Brave built on Blockchain? ›
Brave Software's fast, privacy-oriented browser, combined with its blockchain-based digital advertising platform, is reinventing the Web for users, publishers, and advertisers.
Brave has updated its desktop browser with a built-in crypto wallet (appropriately, Brave Wallet) that lets you buy, sell and swap with "almost any" asset.Does Brave use Bitcoin to mine computer? ›
Brave is NOT using you computer to mine cryptocurrency. Brave blocks ads but it gives you an option to watch their ads. If you agree to watch their ads, brave will reward you by giving you cryptocurrency on your browser wallet. Then you can send this cryptocurrency on your bank account.What can I do with BAT crypto? ›
Users can either hold the BAT, exchange it for cash or other cryptocurrency, or pay it to support their favorite content creators.How do you convert Brave rewards to cash? ›
- Step 2: Opt-in to Rewards. ...
- Step 3: Acknowledge Token Grant. ...
- Step 4: Claim the Grant in the Reward Settings. ...
- Step 5: Initiate the Claim. ...
- Step 6: Prove that you're a human. ...
- Step 7: Token Grant Received. ...
- Step 8: View BAT tokens in your Brave wallet.
Share All sharing options for: Brave browser replaces Google with its own search engine. Brave, the privacy-focused browser that blocks third-party ads and trackers by default, is switching to using its own search engine by default, the company has announced.Is Brave better than Edge? ›
If you want a clean user interface, Brave gets the edge. If you want a more functional (or unique) user experience, Microsoft Edge can be a good pick. For the most part, you get a similar level of customization options. However, Edge provides multiple default theme choices that you can easily apply to the browser.Which is better Brave or opera? ›
In the question“What are the best desktop web browsers?” Brave is ranked 5th while Opera is ranked 22nd. The most important reason people chose Brave is: Takes privacy seriously by blocking ads and trackers and not tracking people's searches. Things like HTTPS everywhere and no tracking are standard with Brave.How private is Brave browser? ›
By contrast, Brave is a truly private browser that blocks all third-party ads & trackers by default, and upgrades your Internet security to HTTPS whenever possible. It also blocks third-party trackers that fingerprint you using your IP address.Is DuckDuckGo dark web? ›
This search engine is ideal if you want to be more anonymous on the web. DuckDuckGo can be used to view dark web websites because it also shows . onion links. Most regular surface search engines don't index .
- Comparison Of Some Top Secure Search Engine.
- #1) Startpage.
- #2) DuckDuckGo.
- #3) searX.
- #4) Qwant.
- #5) Swisscows.
- #6) MetaGer.
- #7) Mojeek.
Vivaldi is faster and more responsive than Firefox. Unlike Mozilla Firefox, Vivaldi has a more customizable user interface. Vivaldi uses fewer resources, unlike Firefox. Both Firefox and Vivaldi have apps for all top Operating Systems like Linux, Android, Mac, and Windows.Is Opera better than Firefox? ›
Although Opera has some really terrific ease of use features, we still believe Firefox remains a superior browser based on performance and with a transparent user-privacy stance and strict privacy protections.Is WaterFox better than Firefox? ›
Firefox works better than Waterfox in HTML5 as its is more stable. WaterFox has two search boxes at the top of the main interface. WaterFox include Bing, Google, DuckDuckGo, Qwant, StartPage, Wiki, and Yandex. Waterfox has more support than Firefox.Does Brave browser hide IP address? ›
Brave's Private Browsing with Tor has all the standard private browsing mode features, like no cookie and browser history storage, but in addition it also uses Tor as a web proxy so that your IP address is hidden when browsing the web.Is Firefox Safe? ›
In fact, both Chrome and Firefox have rigorous security in place. Both include a thing called “sandboxing” which separates the processes of the browser so something like a harmful website doesn't infect other parts of your laptop or other device.